Doctoral recruitment and CRM
Operational problem
Enquiries about research areas, advertised projects, events, and webinars arrive in different tools, so source tracking and prospective researcher nurturing are hard to run consistently.
How Full Fabric helps
Capture enquiries with source and campaign tracking, record research and project interest, segment audiences, and run follow-up against one contact record with relationship management.
What teams gain
A clear view of where prospective researchers come from and consistent nurturing that carries into the application.