The essential roadmap to digital transformation in higher education. Navigate updates and choose the right technology to achieve success
The use of SaaS in higher ed is proven to help recruit more students and increase enrollment. Take a look at these 5 myths about higher ed SaaS.
Just because the end of the term is around the corner, it doesn’t mean that your institution’s social media and marketing output can start to slack. The festive period provides universities with the perfect opportunity to get creative and go wild on social and other channels.
Lead generation is tough, especially in higher education. But there are specific strategies you can use to make it more effective...
One of your primary goals in marketing your university online is to attract prospective students to your institution, and social media is being heavily leveraged by universities to create interest that draws in applicants.
Sharing content that is diverse, consistent and engaging can really help to boost a university’s brand presence and lead to a noticeable increase in enquiries. In order to compete with institutions across the globe, universities must invest time and effort into quality content marketing.
We explore how replacing a legacy IT system with a CRM system can attract more prospective students, simplify admissions process and promote student retention
6 digital marketing strategies help higher education to reach prospective students and funders wherever they happen to be, and engagement in a truly meaningful way.
Working examples from a range of European institutions show that small things can make a difference, and with the right technology, reaching applicants is a lot easier.