Transforming Admissions Efficiency – How London Film School Attracted Better Applicants with Full Fabric

The Challenge: Overcoming Fragmented Admissions Tools

Before partnering with Full Fabric, LFS managed its recruitment and admissions processes using a patchwork of tools – including Freshdesk, Mailchimp, Wufoo Forms, Cubecart, SurveyMonkey Apply, and Excel. This fragmented approach created operational inefficiencies and added complexity for both staff and prospective students.

Recognising the need for a more seamless, centralised solution, LFS set out with clear objectives:

• Simplify and streamline internal processes.
• Reduce manual workload across teams.
• Enhance the application experience for prospective students.
• Improve data capture, communication, and lead conversion.

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The Solution: Full Fabric Foundation and Origin

To meet these goals, LFS implemented Full Fabric’s Foundation and Origin modules. These offered a comprehensive, configurable solution that enabled the school to manage recruitment, admissions, and communications in one unified system – while retaining the flexibility to tailor workflows to specific institutional needs.

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Key Outcomes and Benefits

1. Streamlined Processes.
   Full Fabric replaced multiple tools with a single, centralised platform – improving coordination between recruitment, admissions, and registry teams.
2. Improved Application Journey.
   Dynamic help pages, tailored to different stages of the process, now guide prospective students through a more engaging and supportive admissions experience.
3. Integrated Lead Capture.
   Seamless integration with lead generation tools and study portals ensures all leads are funnelled directly into Full Fabric – increasing efficiency and improving conversion.
4. Workflow Automation.
   Automated email reminders have reduced the administrative burden on staff, ensuring timely and consistent communication with applicants.
5. Support Across the Student Lifecycle.
   Full Fabric now underpins the entire student journey – from initial interest through to enrolment. Future plans include expanding this to include a full student and alumni management system.
6. Higher Conversions.
   The platform’s ability to nurture leads and automate processes has contributed to stronger conversion rates and better-quality enrolments – helping LFS attract top global talent.

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Conclusion

London Film School’s transition to Full Fabric has been transformational. By consolidating tools, streamlining operations, and creating a more intuitive application journey, LFS now benefits from a more efficient, applicant-friendly admissions process. The partnership with Full Fabric has laid a strong foundation for continued innovation in student management – and supports LFS’s ambition to remain a global leader in filmmaking education.

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About London Film School

London Film School (LFS) is one of the world’s most respected institutions for filmmaking education. As one of the first international film schools to focus on technique and craft, LFS has spent over 65 years nurturing creative talent from across the globe. Today, over 60% of its student body comes from outside the UK – a testament to its global appeal and inclusive approach to education.

Offering a range of postgraduate programmes – including MA and PhD degrees as well as part-time workshops – LFS is deeply embedded in the UK screen industries. The school continues to provide an immersive learning experience where students develop their voice, build professional networks, and sharpen their craft.