Smarter Student Journey Mapping: 5 Essential Steps for Success

Having a clear understanding of why enrolment numbers are low – or where a student is in their enrolment journey – helps institutional teams adjust their marketing messages and tactics to reach the right audience.

Our free guide outlines five simple steps to help you develop a unique journey map for your institution, allowing you to identify points of friction in the student journey so you can address them and boost student recruitment and enrolment.